iBuyNew Group Limited (ASX: IBN) has just signed an agreement with leading comparison site iSelect Limited (ASX: ISU), allowing pre-qualified Australians to be expertly matched to their most suitable off the plan property.
iSelect already offers its customers over 160 brands, 12,500+ products and 6,000,000 comparisons and is also one of Australia’s leading finance and home loan lead generation platforms.
Moving forward, iBuyNew expects iSelect to be a significant top tier partner, capable of delivering a significant number of prequalified potential property buyers to iBuyNew. In return, iBuyNew will expertly assist iSelect’s buyers search and compare from over 160 projects and 4,700 properties, ensuring they have the comfort and confidence to accelerate their property purchase and financing.
In order for this to occur, iSelect will be integrated into iBuyNew’s user interface, providing branding and new client acquisition opportunities through the 25,000 unique visitors to iBuyNew’s website each month. Once complete, the technology integration aims to deliver a seamless referral process across both businesses.
Mr Alex Caraco, iBuyNew CEO stated, “This partnership is mutually beneficial for both iBuyNew and iSelect. I would like to reinforce the synergies between iBuyNew and iSelect, as we anticipate that the partnership will form a seamless connected experience for users who engage on our platform.”
“The mixture of qualified loan financing leads to iSelect with iBuyNew’s unmatched selection of stock enables customers to efficiently navigate and make informed decisions. We are delighted to welcome iSelect as a top tier partner and we look forward to a long and mutually beneficial commercial relationship”.
iSelect’s Group Executive, Financial Services, Mr Alan Caputo said:
“iSelect considers iBuyNew a strategic partner that aligns with our vision to become Australia’s Life Admin Store. We believe our mutual customers will be provided with a truly seamless and digitally-enabled experience that will focus on the customer’s needs each and every step of the way during the buying cycle. We are delighted to be a top tier partner of iBuyNew and look forward to building a strong alliance.”
Now that the businesses are aligned on property purchasing and home loans, they will be able to receive referral fees based on their success.